Outdoor Tech® Wages War Against the Elements with Debut of New Rugged Gear at CE Week

 
The new product arsenal includes touch-control Bluetooth headphones, an ultra-portable, rugged, wireless outdoor speaker and waterproof cases for iPhone 5

Outdoor Tech® “tougher than you” gear will be on display at CE Week June 26 – June 27, 2013 at Booth # 45

NEW YORK – June 24, 2013 - Outdoor Tech® announces three new products that will wage war against the elements and allow users to cut the cord. Rugged, waterproof and built for all of life’s adventures, the new Outdoor Tech® product lineup will include the Buckshot, the sneakiest little rugged, wireless speaker on the block, and the Safe 5, a waterproof iPhone 5 case that offers complete protection during any swim hole, waterfall or puddle jumping experience.  Rounding out the new releases are the Privates, touch-control Bluetooth headphones aimed at bringing ODT’s signature outdoor style to a more urban environment.

“The Safe 5 and the Buckshot are both natural extensions of our current product line, blending the modern mobile lifestyle with the outdoors,” says Caro Krissman, CEO of Outdoor Tech®.  “The Privates are a lifestyle headphone loaded with the latest in wireless technology and a touchpad control interface.  We are forever focused on progress and addressing the needs of every audiophile in every circumstance, urban or natural, and as a result we are excited to be able to bring these three new options to market, further asserting ourselves as the dominant wireless brand in the space.”  

 
Buckshot
The Buckshot is an ultra-portable, multi-functional, rugged and water-resistant wireless speaker.  It features Outdoor Tech’s signature angular, triangle-themed design that is included with many of the other products in the Outdoor Tech® lineup such as the Turtle Shell® and the Tui headphones.  

The rugged, rubberized exterior means that it’s no big deal if you drop it from time to time, and the built-in speakerphone and microphone means that you can have hands-free calls with your therapist wherever you want.  The included bicycle mount allows you to mount the Buckshot to your bicycle handlebars, tricycle, golf cart, baby stroller, doggie stroller, moped, hang glider or anything else with a similar profile. Compact, portable music has never been a more viable option. Additional features and functions include:

•    Fully wireless and portable - The Buckshot wirelessly connects with your phone, tablet, laptop or any other Bluetooth-enabled device.  It streams crystal clear audio for a range of up to 32 feet for 10 hours on a single charge.  

•    Rugged, dust-proof, shock-resistant and water-resistant - Designed and built with the outdoorsman in mind, the Buckshot Bluetooth speaker comes equipped with the features necessary to keep the music playing wherever you go.  Both shock-resistant and dust-proof, the Buckshot can be dropped or thrown around without a problem. It also has an IPX5 water resistance rating meaning that it will withstand splashes of liquid.

The Buckshot will be available for $49.95 at the end of July at www.outdoortech.com. 

 
PRIVATES
These are the Privates, Outdoor Tech’s touch-control Bluetooth wireless headphones.  They feature a touchpad interface on the right earpiece that allows the user to change tracks and control volume with the swipe of a finger, built-in call functionality, a 3.5mm AUX jack for plug-in capability, a single button to control power, pairing and play/pause and a tough canvas wrap around the headband.  The Privates are better-looking than a glass of scotch after that middle-seat flight between Sweaty Mister Johnson and Screaming Baby Timmy and more convenient than a twelve gauge when the zombies end up at your house.

• Fully wireless and portable - The Privates cordless headphones wirelessly connect with your smartphone, tablet, laptop or any other Bluetooth-enabled device, and operate via a touch pad on the right earpiece.

• 32-Feet of Streaming - The Privates stream crystal-clear audio for a range of up to 32 feet for 10 hours on a single charge.  So, yes, you can put your phone on one side of a river, take a boat across, and listen to music on the other side.

• Built-in call functionality - When connected to your phone, the Privates’ built-in microphone allows you to make and receive hands-free calls from anytime, anywhere.  One press of the multi-function button allows you to answer or hang up a call without ever touching your phone so you can use your hands for more important things, like digging for treasure.  
  

• Fuel Gauge - The Privates project a fuel gauge onto your device that actively tells you how much juice you’ve got left.  
  

• Foldable, Portability - Integrated hinges allow you to fold and stow your Privates when they are not in use. In addition, they feature swivel ear pads to ensure a very comfortable listening experience.  

The Privates will be available for $99.95 at the end of July at www.outdoortech.com. 

Safe 5 
The Safe 5 makes your iPhone 5 completely waterproof for three feet up to thirty minutes. The Safe 5 wages war on the waterfalls, lakes, streams, oceans, puddles and rain that constantly threaten your expensive phone.  On land, the iPhone 5 maintains full usability in regard to all of its functions including the on/off button, home button, touch screen, charging port and volume buttons.  

• Fully waterproof - In case you haven’t quite figured it out yet, the Safe 5 makes your iPhone 5 completely waterproof and has an IPX-7 rating. When the Safe isn’t fighting off moisture, use it as an everyday case; each function of your iPhone remains accessible.
  

• Submarine Tough - The Safe 5 iPhone waterproof case features a rubber gasket that runs all the way around the interior, fully sealing off your phone from the destruction that water can cause.  Opening and closing the case is made easy via three aluminum, quarter-turn latches that may be operated with a coin or any object with a similar profile.  Finally, a rubber coating on the case’s front improves grip and makes it look dope. 

The Safe 5 waterproof case for iPhone 5 will be available for $49.95 in July at www.outdoortech.com. 

Optimizing Sales to Women: The Neuroscience of Selling Trust

Pittsburgh, PA. - Women-Drivers.com As a car dealer, you’ve been thoroughly trained on all steps of a sale from greeting through negotiation and final sale. And, you apply these steps well. But, it’s a good bet that even armed with all of your knowledge and experience there have been more than a few times when you found yourself wondering, "What happened? I thought everything was going well and yet the prospect walked out the door."

Here, you will learn unusual but highly effective tips to help you focus on signals that you might otherwise miss – signals that could be the difference between clinching a deal and having the potential buyer walk out the door. Women-Drivers.com reveals that women car buyers visit 1.9 dealerships before purchasing. That means that while 5 out of 10 women who walk in are going to buy a car from you; and 5 are going to leave - and 89% of those who do leave will not return to your dealership.

Do you track the number of browsers that visit your dealership? If you did, you might see there is a whole lot of business walking out the door. Knowing how the unconscious can undermine effective communication enables you to pay attention, better read a buyer and increase sales potential. Here, we concentrate on your interactions with women buyers in particular. But, the same principles of observation, awareness and being "in the moment" apply in every sales situation with all customers.

Your Brain on Auto Pilot Have you ever said something or acted on something and then asked yourself, "What was I thinking?" Let's face it, all of us have found ourselves acting first and thinking second at various times. When this lapse of 'conscious consideration' happens during the car buying process, it means that you could be missing something vital.

Let's take a closer look. The brain has three essential components:

• The Neocortex, smart and conscience, produces language, reason, and analysis.
• The Limbic part stores memories and reactions and records and produces emotion.

The Reptilian part is unconscious, designed to create fight or flight when survival is at stake, and can be quite irrational, allowing one to jump to unwarranted conclusions.

Clear Intentions International® is a company that provides executive Neuro-Emotional Coaching and works with sales professionals in the US, Israel, and Germany. "The common challenges that sales people have are fear of rejection, poor time management and lack of confidence – or, in some cases, the sense of deserving to be successful. Even though it's 2013 and we have all this technology and are highly sophisticated, our emotions still rule our decisions. Sales people think the deal closed and in a nano-second something happens and they derail it," says founder and President Dr. Barbara Schwarck, PCC.

To address this, Clear Intentions created the BreakThrough Now app (iphone users can downloadhere) that assists salespeople in powerfully dealing with their blind spots As a result of some simple tests, you can achieve dramatic improvements in productivity, procrastination, feeling disempowered, and against rejection. Adds Dr. Schwarck, "it's a litmus or PH test to locate individual weaknesses and what to go to work on."

When you stop paying real attention to your sales interaction and, instead, operate on auto pilot or assume or just jump to conclusions, your limbic brain takes over meaning you are acting on instinct, history and internalized prejudices rather than being present to happening right now. For more on how the brain functions, and how car buyers also become 'hijacked or hooked', read Women-Driver's article on The Neuroscience of Buying a Car.

With women going to 1.9 dealerships before buying, read on to understand 3 key developments you can employ to maximize your sales opportunity well beyond a 50-50% chance.

1. Get to Know Women Car Buyers Better 
Here's a quick test to help you understand why some women have a difficult time relating to their sales advisor.

1. When "browsing for a car'' what percent of women feel the salesperson was directing real or, valued, communication toward them?
   (A) less than 60% (B) 75.0% (C) 79.3% (D) 82.1%
2. When "buying a car'' what percent of women feel the salesperson was directing real or, valued, communication toward them?
   (A) less than 60% (B) 67.9% (C) 84.3% (D) 90.7%
3. 3. What percent of women 'browsers' would recommend their salesperson?
   (A) 41.4% (B) 51.5% (C) 61.5% (D) 71.6%
4. What percent of women 'buyers' would recommend their salesperson?
   (A) 61.5% (B) 71.5% (C) 81.7% (D) 91.6%

According to Women-Drivers.com, the answers are:: 1. (D); 2. (D); 3. (D); 4. (D)

These few answers show that women experience browsing and buying very differently. Women give their salespeople much higher scores when buying. Clearly, there is room for seller improvement. Consider to what extend you might be responsible for these perceptions. Do you interact or pay attention to her the same if you think he is "just looking or browsing"? Do you pull out all the stops, however, when you (think) she is buying?

2. What a Woman Really is Communicating When She Says, "I'm Just Looking?"... Continue Reading Here

___________________________________________________

About Women Drivers Women‐Drivers.com is a marketplace connecting women buyers to trusted Certified Women‐Drivers Friendly™ Car Dealers and encourages extraordinary commercial experiences and lasting relationships between these two groups. Women‐Drivers.com is a producer of highly engaging Facebook women+family content and publishes a platform of integration services that build social communities for car dealers. The Company provides innovative web‐based marketing solutions that build trust and transparency, resulting in greater sales and servicing from women. Follow on Twitter @womendrivers.

Volunteers Help Improve Lives through International Microfinance Projects

Projects Abroad volunteers are making strides to promote small business growth and financial independence in communities in the developing world through small loan initiatives in Costa Rica, Ghana, Senegal and Tanzania. To date, 40 volunteers from 14 different countries have signed up to volunteer abroad on these projects since Projects Abroad established its first Microfinance project in Senegal in August of 2012.

Founded in 1992, Projects Abroad specializes in arranging service projects and medical and legal internships in the developing world. Volunteers of all ages and skill levels can travel to volunteer abroad on a wide variety of projects from a few weeks to a few months.

In Senegal, Microfinance volunteers help older street children, known as Talibés, start businesses and establish independent livelihoods for themselves. In Tanzania, volunteers work with local women's groups to help them sustain and grow their personal businesses. The program is now funding over 50 women from 6 different groups.

The newest projects are in Ghana and Costa Rica, where the first volunteers are currently working to develop the programs. In Ghana, volunteers help support women who sell goods in local markets. In Costa Rica, volunteers mentor local entrepreneurs receiving funding through a government program.

Projects Abroad Microfinance volunteers serve the role of interns, assisting fulltime project coordinators with all aspects of the small loan initiatives, including helping produce business plans, providing practical accounting lessons, tracking cash flows, administering progress questionnaires, identifying target groups and producing monthly reports.

"The project involves providing loans and business training to women that own their own business," says Justin Pressley, who recently volunteered in Tanzania. "It requires volunteers to travel to each group once a week to collect installments, monitor their processes and provide business training and tips. Projects Abroad makes a difference by providing the money for the loans and training the local women so they can make money to improve their lives and existing business."

"I was able to fine tune many of the skills that I learned in college. I taught in front of a class full of people and wrote business plans for participants, which improved my public speaking and business writing skills. The record keeping methods that I taught during training were applied and I was told that it helped greatly."

More volunteers are needed to help spread these opportunities. "The participation of so many volunteers in less than a year is a sign to the impact these new Microfinance projects can have in the long run," says Projects Abroad Vice President Thomas Pastorius, Jr. "As the number of volunteers continues to increase, we will be able to expand these programs to new communities, helping more individuals in the developing world benefit from small loans and injecting funds into the local economies."

Find out how to volunteer abroad on a Projects Abroad Microfinance project at www.projects-abroad.org/volunteer-projects/international-development

About Projects Abroad

Projects Abroad was founded in 1992 by Dr. Peter Slowe, a geography professor, as a program for students to travel and work while on break from full-time study. The program had its genesis in post-USSR Romania, where students were given the chance to teach conversational English. After a few years just sending volunteers to Eastern Europe for teaching, the company expanded to sending volunteers of all ages around the world on a wide range of projects.

Projects Abroad is a global leader in short-term international volunteer programs with projects in 28 countries and recruitment offices in the UK, Australia, Canada, Denmark, France, Germany, Ireland, Italy, Japan, Holland, Hong Kong, South Africa, South Korea, Sweden and the United States.

For details on volunteering overseas, visit Projects Abroad's web site at
www.projects-abroad.org.

Bob Woodward to Kick Off 2014 NGA Show Pulitzer-Prize Winning Journalist to Headline Opening Keynote

Arlington, VA: The National Grocers Association (NGA) is pleased to announce the selection of Bob Woodward, famed Washington Post journalist, author, and Watergate scandal reporter, as the Opening General Session speaker for the 2014 NGA Show. Sponsored by Kraft Foods, the Opening General Session is the exciting kick-off to the Show, which will be held February 9-12, 2014 in Las Vegas, NV.

Woodward is best known for his Pulitzer Prize-winning coverage of the Watergate scandal in 1973 and his reports on theSeptember 11 terrorist attacks, both for the Washington Post where he currently serves as Associate Editor. In addition, he has authored or co-authored 17 national best selling non-fiction books including All the President's Men, Veil: The Secret Wars of the CIA, and Obama's Wars. Other famed journalists such as The New York Times' Gene Roberts and CBS News' Bob Schieffer have called Woodward and his work possibly the best reporting of all time.

"NGA is honored to have such a legendary journalist on our stage to kick off the 2014 Show," said Peter J. Larkin, President & CEO, National Grocers Association. "He has never been afraid to be on the cutting edge of investigative reporting, and his expertise in current affairs, economics, and the political arena underscore his relevance to our industry."

Woodward's presentation is just one of over 40 educational sessions and special events that will be featured at the 2014 NGA Show, the place "where independents gather." The 2013 Show saw record numbers as independent grocers, wholesalers, and suppliers joined together to address industry issues and make connections that improved their bottom lines. Registration will open in mid-July.

For more information on the NGA Show, visit www.theNGAshow.com.

ECBC Unveils the New K7 Color Collection, Blending Toughness and Fashion

Thor, Hercules, Poseidon and Zeus deliver ‘God like’ Durability and Sophisticated Design while keeping you stylish

Murrieta, Calif. – June 13, 2013- ECBC, an established designer and manufacturer of high quality, functional backpacks and messenger bags, announces the K7 Color Collection. Equipped with Kodra, a scratch, puncture and tear proof material, this eye-catching collection of lightweight laptop, backpack and messenger bags are now available in a variety of stylish colors including Berry, Linen, Green, Blue and Black. The collection is on sale today starting at $119.99 from EC-BC.com.

Constructed of ultra-high quality "Outdoor Industry Tested" 1000d Kodra material, these water-resistant coated K7 backpack and messenger bags are extremely abrasion-resistant, and come in multiple sizes for added versatility. Each bag includes a high density foam compartment for laptop protection, a zip-away water bottle pocket and water resistant zippers. The K7 Color Collection offers stylish commuters, travelers and adventurers a resilient solution for an active lifestyle, pairing classic design with uncompromising durability.

“When creating the K7 Color Collection, we wanted to ensure we stepped out of the box and didn't just settle for bags that were either black or grey. ECBC did not cut any corners and made sure the quality was the best in the business,” says Jean-Luc Annet, ECBC’s President.

Thor Laptop Backpack - MSRP $ 119.99

Designed to meet the changing requirements of the professional or student, the Thor, constructed of super durable Kodra with its water repellant coating, is sleek in design, functional and built to last. Tons of organizational pockets and top zippered pockets provide quick access to all your supplies, devices and personal items. Additionally, the Thor features an ergonomically designed shoulder strap system and an extremely comfortable breathable back padding design. Available colors include: Berry, Linen, Green, Blue and Black.

Hercules Laptop Backpack - MSRP $139.99

Like its name implies, the Hercules is crafted of ultra-durable Kodra and offers the ECBC FastPass system which greatly eases the hassles of airport security checks. Simply unzip the padded, TSA-compliant back panel compartment and lay it flat on the conveyer. Your computer will stay protected in its padded compartment and there is no need to remove your laptop. The Hercules also features an ergonomically designed shoulder strap system with adjustment points and sternum strap, two large zippered mesh pockets for device accessory storage, and an extremely comfortable breathable back padding design. Available colors include: Berry, Linen, Green, Blue and Black.

Poseidon Messenger- MSRP $ 99.99

This compact messenger bag fits up to a 13” laptop plus numerous accessories. Multiple interior pockets provide ample storage for power cords, memory devices, small electronics, office or school supplies and personal items. For added convenience, it also features a luggage trolley pass-through handle, a zip-away side bottle pocket, and exterior zippered ticket pocket. Available colors include: Berry, Linen, Green, Blue and Black.

Zeus Messenger - MSRP $ 119.99

A large-size messenger case, the Zeus fits most 15” laptops plus a tablet and accessories. Also equipped with the breathable back panel design as well as an adjustable padded shoulder strap, this stylish bag makes traveling easy and comfortable. It’s extremely durable Kodra abrasion-resistant exterior with water repellent coating performs flawlessly in all climates, providing the ultimate in protection and security. Available colors include: Berry, Linen, Green, Blue and Black.

Availability

The K7 Color Collection ships today in Berry, Green, Linen, Blue and Black and is available at EC-BC.com.

To request additional information about EB-BC please contact PR Representative Andrew Felix at 305-374-4404 ext. 136 or by e-mail atandrewfelix@maxborgesagency.com.

About ECBC:

Simplicity. Quality. Functionality. ECBC is an uncompromising line of bags and cases based in Southern California.  Our focus is on giving people a more functional, comfortable and stylish way of transporting their laptops, iPads, tablets and other essentials. 

ECBC is a new division of an established multi-million dollar packaging company with over a decade of experience in manufacturing.  Our bag and case designers are industry veterans who took their many years of experience and built the ECBC line with the features that people want the most. 

A sleek and classy looking exterior constructed of high-density material combined with thoughtful, detailed organization on the interior are only the beginning of what sets ECBC apart from the rest!

To learn more about ECBC, go to www.ec-bc.com

Maya Sienna's New Single "Dollar" Hits iTunes

(Tampa, FL) June 13 - Maya Sienna, A New International Pop Star Singer, is releasing her debut first Single, "Dollar" TODAY!

Maya began singing at age 6 and is now releasing her debut Single, "Dollar". You can find it at iTunes, Rhapsody, Spotify, and more. Maya Sienna's single was produced by Grammy-Nominated Producer Shawn Campbell and choreographed by well renowned Choreographer Darrien Henning, who has worked with stars such as Cody Simpson and Britney Spears.

When asked about "Dollar" Maya stated, "Yes, it's true.", she laughs. "I wrote Dollar about a boy I had a crush on. I wanted to let him know that I don't care about how much he does or doesn't have. And that I don't need him to buy me expensive things like diamonds and pearls or take me to fancy places. I only care about him and what his heart has to offer. Anything else doesn't matter to me."

Please check out "Dollar" (Audio Only) on her YouTube Channel: http://www.youtube.com/watch?v=L_vjvLqaBy8

Maya Sienna's Official Music Video for Dollar, will be Released in June! Shawn Campbell played her dad & her mom was played by her real mom, Michele Turner in her Music Video, "Dollar".

Satechi USB Portable Humidifier Converts Water Bottles into Humidifier

SAN DIEGO – June 13, 2013 – The Satechi USB Portable Humidifier, available now, is the perfect travel companion to ensure a soothing, comfortable environment wherever you go. The user-friendly humidifier attaches to the top of most water bottles and the filter extends downward into the water. Powered via USB 2.0 or 3.0, the USB Portable Humidifier draws water through the filter, dispensing it into the air as vapor, providing relief to cold, cough and flu symptoms, itchy dry skin, chapped lips, headaches and more. http://www.youtube.com/portablehumidifier

The versatile USB Portable Humidifier when used with cold water also acts as a mister to cool users off during a hot summer. It can also be used as an aroma diffuser. Simply add liquid fragrances or essential oils into the water for a relaxing, soothing environment. Lastly, the humidifier also provides a dim blue light perfect to use as a nightlight.

The compact USB Portable Humidifier fits easily into any purse, laptop bag or suitcase allowing users to take it with them anytime, anywhere. The environmentally friendly humidifier allows users to recycle water bottles, uses only 2 watts of power and automatically shuts off after 8 hours. It can be conveniently charged through the included USB cord via laptop or USB-based phone charger, and it comes with two filters which should be changed about every 3 months depending on usage.

The Satechi USB Portable Humidifier is available now for an introductory price of $22.99 at Satechi.net and Amazon.com.

For more on the USB Portable Humidifier and all of Satechi’s award winning products, “like” Facebook.com/Satechi and follow @Satechi.

About Satechi:
Established in 2005, Satechi is fully committed to offering unique accessories that people can integrate with their electronics in their homes, cars, and on the go. Satechi offers a broad selection of accessories from FM transmitters, battery chargers and speaker systems to car mounts, stands and keyboards. For more information, please visit www.Satechi.net.